If your online business somehow hasn’t adopted mobile-first design, you urgently need Sunshine Coast’s web designers. Gone are the days when you could make the majority of your money from desktop computer users.
If you’re only optimizing for Desktops, you are missing out on a lot by leaving mobile users to the wayside. Here are some reasons why your mobile-first initiative should be underway right now.
You Won’t Miss Out on Traffic
The very fact that you’re an online business is that a large chunk of your base engages via phone. Over time, mobile and smartphones have become the dominant medium for e-commerce.
So, your background does not matter. If your online business is not accessible by phone, you simply cannot survive the highly competitive market.
It Delivers Higher Conversion Rates
Mobile users are not just most present but more engaged with online businesses. They’re in a hurry, meaning that, with suitable web design, they are likely to respond favourably to you.
But if your website is not optimized for mobile, it can negatively impact your business in a number of ways. You could lose potential customers who are frustrated by a difficult or frustrating experience.
It Offers Better Responsiveness
A mobile-friendly design is essential for businesses to win over customers in today’s e-commerce environment. It’s not enough to just have a website that works on mobile devices. You must also make sure it looks good on all screen sizes, from smartphones and tablets down to desktop monitors.
Additionally, mobile optimization means that your site also performs better on smaller devices. That is because your website design provider in Sunshine Coast accounts for the technical limitations of handheld devices against Desktops. This means no lagging and an equally smooth user experience and interface on all devices.
Google Now Prioritizes Mobile-First Websites
Speaking of user experience, that is one of the things that allows sites to rank higher on SERPs. Therefore, Google recently announced a change in its search engine algorithm to prioritize mobile-friendly websites over desktop versions.
This means that if your website doesn’t load well on mobile, Google will not rank you in the best positions. This pretty much seals the deal when it comes to the value of mobile-first design.
Conclusion
For businesses based on Sunshine Coast, web designers that specialize in mobile optimization are vital. In today’s climate, not having this web feature would be unequivocally fatal for any business.